Principles of marketing (Record no. 21826)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00493nam a22001691a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789352865611 |
| 040 ## - | |
| -- | Maharaja Agrasen College - Delhi |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Book number | KOT18 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| First Author/Personal name | Kotler, Philip (et al) |
| 245 ## - TITLE STATEMENT | |
| Title | Principles of marketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 17th |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Noida |
| Name of publisher, distributor, etc. | Pearson |
| Date of publication, distribution, etc. | 2018 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 701p, Pb. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Commerce |
| 942 00 - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha issues (borrowed), all copies | 12 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Permanent Location | Current Location | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Accession number | Date last seen | Date checked out | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Maharaja Agrasen college library | Maharaja Agrasen college library | 24/01/2023 | 899.00 | 3 | 658.8 KOT18 | 040559 | 28/11/2024 | 05/11/2024 | 1 | 24/01/2023 | Text Book | ||||
| Missing | Maharaja Agrasen college library | Maharaja Agrasen college library | 24/01/2023 | 899.00 | 658.8 KOT18 | 040560 | 24/01/2023 | 2 | 24/01/2023 | Text Book | |||||
| Maharaja Agrasen college library | Maharaja Agrasen college library | 24/01/2023 | 899.00 | 5 | 658.8 KOT18 | 040561 | 08/09/2025 | 12/08/2025 | 3 | 24/01/2023 | Text Book | ||||
| Maharaja Agrasen college library | Maharaja Agrasen college library | 24/01/2023 | 899.00 | 1 | 658.8 KOT18 | 040562 | 13/11/2025 | 31/07/2023 | 4 | 24/01/2023 | Text Book | ||||
| Maharaja Agrasen college library | Maharaja Agrasen college library | 24/01/2023 | 899.00 | 6 | 658.8 KOT18 | 040563 | 10/10/2025 | 23/09/2025 | 5 | 24/01/2023 | Text Book | ||||
| Maharaja Agrasen college library | Maharaja Agrasen college library | 24/01/2023 | 899.00 | 5 | 658.8 KOT18 | 040564 | 08/10/2025 | 19/09/2025 | 6 | 24/01/2023 | Text Book |