TY  - BOOK
AU  - Sunder, Jayshree M 
TI  - Don't forget 2004: Advertising  secrets of an impossible election victory 
SN  - 9789390961283
U1  - 324 
PY  - 2022///
CY  - New Delhi 
PB  - Vitasta Publishing Pvt Ltd. 
KW  - Journalism, Advertising Election , Election Victory
N1  - Appendix ( attached )
ER  -