TY  - BOOK
AU  - Advertising media planning
AU  - Kelley, Larry D. [et.al]
TI  - Advertising media planning: Brand management approach
SN  - 9781032192154
U1  - 302.23(R) 
PY  - 2023///
CY  - New York
PB  - Routledge
KW  - Journalism, Media
ER  -