| 000 | 00595nam a22001937a 4500 | ||
|---|---|---|---|
| 005 | 20251030020023.0 | ||
| 008 | 240409b |||||||| |||| 00| 0 eng d | ||
| 020 | _a9789353946135 | ||
| 082 |
_a658.827 _bKEL-R23 |
||
| 100 | _aStrategic Brand Management | ||
| 245 |
_aStrategic brand management _bBuilding, measuring, and managing brand equity |
||
| 250 | _a5th Ed. | ||
| 260 |
_aU.P. _bPearson Indian Education Services Pvt. Ltd. _c2023 |
||
| 300 | _axxx, 642p. | ||
| 500 | _aIndex Attached | ||
| 650 | _aCommerce | ||
| 700 | _aKeller, Kevin Lane and Swaminathan, Vanitha | ||
| 942 |
_cTB _01 |
||
| 999 |
_c30545 _d30545 |
||