000 00467nam a22001697a 4500
005 20241219130847.0
008 241218b |||||||| |||| 00| 0 eng d
020 _a9780190124137
082 _a658.827
_bDUT-R22
100 _aDutta, Kirti
245 _aBrand management
_bPrinciples and practices
250 _a2nd. Ed.
260 _aNew Delhi
_bOxford University Press
_c2022
300 _axxv, 460p. Pb.
650 _aCommerce and Brand Management
942 _cTB
999 _c31422
_d31422